Form Type: 4

SEC EDGAR Link
Accession Number:0001373715-19-000262
Date:2019-10-14
Issuer: SERVICENOW, INC. (NOW)
Original Submission Date:

Reporting Person:

LUDDY FREDERIC B
C/O SERVICENOW, INC.
2225 LAWSON LANE SANTA CLARA, CA 95054

Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
Title of SecurityTransaction Date2a. Deemed Execution Date Transaction CodeSharesAcquired or DisposedPrice per share 5. Amount of Securities Beneficially Owned Following Reported Transaction 6. Ownership Form Direct or IndirectNature of Indirect Ownership
COMMON STOCK 2019-10-14 S 7,547 d $268.86 924,741 indirect
COMMON STOCK 2019-10-14 S 12,129 d $269.66 912,612 indirect
COMMON STOCK 2019-10-14 S 324 d $270.40 912,288 indirect
COMMON STOCK 2019-10-14 S 1,409 d $269.15 82,591 indirect
COMMON STOCK 2019-10-14 S 591 d $269.85 82,000 indirect
COMMON STOCK 2019-10-14 0 $0.00 1,213 direct
Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, convertible securities
Title of Derivative Security Conversion or Exercise Price of Derivative Security Transaction Date Deemed Execution Date Transaction Code Number of Derivative Securities Acquired (A) or Disposed of (D) Date ExercisableExpiration Date Title and Amount of Securities Underlying Derivative Security Price of Derivative Security Number of derivative Securities Beneficially Owned Following Reported Transaction(s) Ownership Form: Direct (D) or Indirect (I) Nature of Indirect Beneficial Ownership
Footnotes
IDfootnote
f1 the transactions reported on this form 4 were effected pursuant to a rule 10b5-1 trading plan adopted by the reporting person.
f2 represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).
f3 represents the weighted average sales price per share. the shares sold at prices ranging from $268.28 to $269.24 per share. full information regarding the number of shares sold at each price shall be provided upon request to the staff of the u.s. securities and exchange commission, the issuer, or a security holder of the issuer.
f4 represents the weighted average sales price per share. the shares sold at prices ranging from $269.29 to $270.19 per share. full information regarding the number of shares sold at each price shall be provided upon request to the staff of the u.s. securities and exchange commission, the issuer, or a security holder of the issuer.
f5 represents the weighted average sales price per share. the shares sold at prices ranging from $270.39 to $270.505 per share. full information regarding the number of shares sold at each price shall be provided upon request to the staff of the u.s. securities and exchange commission, the issuer, or a security holder of the issuer.
f6 represents the weighted average sales price per share. the shares sold at prices ranging from $268.55 to $269.54 per share. full information regarding the number of shares sold at each price shall be provided upon request to the staff of the u.s. securities and exchange commission, the issuer, or a security holder of the issuer.
f7 represents the weighted average sales price per share. the shares sold at prices ranging from $269.555 to $270.38 per share. full information regarding the number of shares sold at each price shall be provided upon request to the staff of the u.s. securities and exchange commission, the issuer, or a security holder of the issuer.
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